The more types of businesses that are around the location, then consumers who come to these locations will also be more crowded. Because in this location there are various types of businesses that have provided different products as well, so consumers will feel more interested in coming to locations that have a variety of businesses. For example, the location of the market, or the mall which is always crowded and many visitors who come. If your location is like this, you must absorb as many local customers as possible, and you can do that with geo fencing technique.
In addition to the many types of businesses in your sector, fund adjustments also affect small businesses. Usually, business locations that are in a crowd like malls, or on strategic roadside rents are much more expensive when compared to business locations that are still less strategic. For that, adjust the funds you have, with the location of the business that you choose yourself. Do not let you choose a location where the rental price is too expensive to exceed your budget, but apparently not too crowded visited by visitors.